A lot of people in The Netherlands grew up spreading Blue Band on their bread, myself included. Or at least my parents did. So it was an honor to make a small animation in celebration of Blue Band's 100th birthday!
To celebrate the future generation, we went with a playful, simple and colorful art style, mixed with imagery from the past to show how far the brand has come. Of course, including some of the most Dutch things you can think of!
We also animated their birthday logo, designed by OD agency.
