Denmark - I’ve worked with GoGift over the years, helping bring their brand to life through playful characters. Over time, we noticed a shift in what these characters needed to do. So with a fresh new set of illustrations, we’re focusing on warmth, personality, and the human side of gifting!
style development • branding • illustration
This time around, we wanted the characters to do more — to live, laugh, connect! They’re not just here to sell; they’re here to feel relatable, spark joy, and add heart to the GoGift brand. They come in all shapes and sizes, and don't just spend their gifts on themselves. They share the joy!
